Tag Archives : marketing

Online Marketing Tips for Nonprofits

Want to spread the word about your nonprofit but not sure how to start? Want readers to take notice of your mission, values, and projects? It only takes someone a split second to realize your website is worth viewing. Make it stand out by using these online marketing tips for nonprofits interested in increasing their […]

marketing tips for nonprofits

Why PR Is Your Best Marketing Tool

Public Relations is an imperative part of the marketing mix, and as a public relations graduate and professional, I believe that PR can be a company’s best marketing tool. PR Changes Consumer Minds A great public relations plan can change a consumers mind about a company on a more fundamental level than an advertising campaign […]



Understanding the Benefits of Email Marketing 1

[embedplusvideo height=”365″ width=”600″ standard=”http://www.youtube.com/v/Jst91gLzRHk?fs=1&hd=1″ vars=”ytid=Jst91gLzRHk&width=600&height=365&start=&stop=&rs=w&hd=1&autoplay=0&react=1&chapters=&notes=” id=”ep3002″ /] If you have an active email account, chances are high that you have probably used it to sign up to enter a contest, subscribed to a newsletter, or agreed to receive third party emails from a company you are interested in. While some higher education institutions like the […]

The Mere Exposure Effect in Social Media 7

When Apple released the iPhone 5, what made you to stand in line and compete with other Apple loyalists for the limited supply available on the first day? Was it because you needed a new smartphone to communicate with your friends and family? Were your interested in the new upgrades or apps? Do you even […]

exposure effect